The Culinary Tourism Readiness Index (CTRI) is the Association's premier culinary tourism analysis tool for destinations. The CTRI is a proprietary analytical tool that comprises and refines several earlier analytical components such as the Destination Culinary Quality Assurance, and Culinary Tourism Development Index, which have now evolved into a newly updated and comprehensive analytical index and report.
The Index is used as a gauge by destinations to see how their culinary tourism development compares on a relative scale to other destinations around the world. Most importantly, in addition to a numerical ranking, the CTRI also provides an in-depth analytical report that can serve as a road map for a destination's culinary tourism development, which may include branding initiatives.
The CTRI assessment can take anywhere from a few days to a few months to complete, depending on the complexity of the analysis and size of the destination.
Each Product Development Solution project is managed by a dedicated project manager using a state-of-the-art team collaboration and project management system. As a Premium Member of the association, you are entitled to a discount on these services.
Product Development solutions are provided by the ICTA's sister organization, International Culinary Tourism Development.
Contact us today to begin taking advantage of these unique and profitable resources.