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We've been contacted by many of you in New England expressing your interest in attending the World Summit. You're concerned about travel costs and saving money on registration. We are here to help.
KEEPING TRAVEL COSTS DOWN
You've been concerned about a relatively high airfare (about $580 from Boston to Halifax) and wondered if there is a cheaper way to go. Yes there is. We're taking a list of names of people who might be interested in 1) traveling in a pre-arranged World Summit motorcoach with a group of other delegates; or 2) carpooling with other delegates (the drive is about 11 hours to Halifax from Boston). If you are interested in either, please email stacey@culinarytourism.org and state whether you:
____ I would be interested in riding in a pre-arranged World Summit motorcoach
____ I would be interested in sharing a ride (including tolls, gas, and possibly the driving, etc.) but not with my car
____ I would be interested in offering space in my car to others who would share the travel expenses (if so, please ALSO state HOW MANY people you can accommodate in your car)
Please reply ASAP with your interest and CONTACT DETAILS so that we can begin matchmaking for our New England delegates.
KEEPING REGISTRATION COSTS DOWN
Budgets aren't great right now, but can you really afford to miss this opportunity since it is in your back yard? Our first suggestion is to register by July 31 and you will save $90 instantly (off the regular registration price). We're also offering an incentive. New England residents only can save an extra $50 by using the code "NEWENGLAND2010" during the checkout process. This code will work at any time while online registration is open but why wait when you can reduce your expenses by an additional $90 if you register before July 31?
CONTEST FOR TWO COMPLIMENTARY REGISTRATIONS
We're offering two complimentary registrations, along with with 2 complimentary mobile workshops, worth almost US$1000 each. Contestants please submit a maximum 400 word essay on why you should win and what you hope to learn from attending the culinary tourism summit. Travel to, and lodging in, Halifax are the responsibility of the winners. To enter please email your entry to: worldsummitcontest@culinarytourism.orgno later than August 15, 2010. Winners will be announced on the World Summit website at http://www.culinarytourism.org/link.asp?ymlink=271088&finalurl=http%3A%2F%2Fwww%2Eculinarytourismworldsummit%2Ecom
See you in Halifax in September.
Erik Wolf
President & CEO
International Culinary Tourism Association
FoodTrekker.com
(+1) 503 750 7200
4110 SE Hawthorne Blvd #440
Portland, Oregon 97214 USA
Please send this information to friends and colleagues who might enjoy it and encourage them to join the Association's online culinary tourism community.
If you are not already a Premium member of the International Culinary Tourism Association, explore membership today.
La Nouvelle-Écosse accueillera en septembre 2010 le sommet du tourisme culinaire mondial.
Janice Ruddock pense que ce sont les fruits de mer qui ont fait pencher la balance. «Tout ce qui nous importe en Nouvelle-Écosse, c’est l’expérience – de la cuisine, de l’océan et à présent des vins», commente la directrice générale de Taste of Nova Scotia.
C’est ainsi qu’elle explique le choix de la Nouvelle-Écosse comme première province qui accueillera le sommet mondialCulinary Tourism Thought Leadership World Summit & Consumer Marketplace, en septembre. «On constate une passion pour la fraîcheur des ingrédients et pour l’accès à des fruits de mer exceptionnels», ajoute-t-elle.
Coordonné par l’International Culinary Tourism Association (ICTA), organisme américain basé en Oregon faisant autorité dans l’industrie, le sommet de deux jours qui aura lieu àHalifax, Nouvelle-Écosse, devrait attirer au minimum de 300 à 500 leaders du tourisme culinaire des quatre coins de la planète. Ceux-ci se rencontreront pour échanger des idées sur l’état actuel de l’industrie et sur les meilleures pratiques qui permettront de la maintenir et de la développer.
Le comité d’accueil de la Nouvelle-Écosse (qui, outre Taste of Nova Scotia, comprend la Winery Association of Nova Scotia, la Restaurant Association of Nova Scotia, la Nova Scotia Association of Chefs and Cooks, Slow Food Nova Scotia ainsi que plusieurs ministères et organismes publics) proposera un ensemble d’activités avant et après le sommet.
Les participants auront ainsi la possibilité d’effectuer des visites guidées vinicoles d’Annapolis, de Gaspereau et d’autres vallées propices au vin, de prendre part à des cours de cuisine dans le célèbre pavillon Trout Point Lodge of Nova Scotia et de savourer un dîner d’époque au lieu historique national du Canada de laForteresse-de-Louisbourg, reconstitution d’une ville fortifiée française du XXVIIIe siècle en Amérique du Nord.
Aux dires de Janice Ruddock, «En tant qu’hôte du premier sommet, la Nouvelle-Écosse donnera le ton des conférences à venir sur le tourisme culinaire mondial».
Par Kathryn Harley Haynes, le 2 avril 2010
Avec la permission de la Commission canadienne du Tourisme
QSR Magazine recently profiled the 2010 State of the Culinary Tourism Industry Report, and how it named Louisiana as one of the top culinary destinations in the U.S. Included is an interview with Association President Erik Wolf. Click here for the full story.
For those that are looking to learn a little bit more about the culinary tourism industry but don’t have the time to explore our website for all the information, we have good news for you - webinars have arrived!
Webinars are on-demand instructional web based learning modules that fit your busy schedule. Because we know your lives are busy, we have moved away from the traditional webinar format so you no longer have to be at your computer on a set date to listen to a presenter. Instead, you can view them on your own time, wheneveryou choose, from anywhere that has internet access.
The first webinar, "Culinary Tourism: The Hidden Harvest" is now available from our website, and covers all the basics of what culinary tourism is, as well as what it is not. This webinar is perfect for the person with a little bit of an idea as to what culinary tourism is all about, but is yearning for more information.
We are offering a special introductory price of US$30 for a limited time, so click here to sign up and get started today!
Partnerships in the Travel Industry Create Successful Business Practices
March 30, 2009
The
Specialty Travel Agents Association (STAA) and The International Culinary Tourism
Association (ICTA) announced a new partnership which provides both organizations with greater
visibility in the increasingly important niche travel marketing space.
Culinary tourism is defined as "the pursuit of unique and menorable culinary experiences of all kinds, often while traveling." Although this is a relatively new segment of the industry, it's one of travel's most popular and lucrative niches. ln fact, an estimated 46% of Americans deemed themselves as "deliberate" culinary travelers in 2007, and this numher continues to steadily rise, With the popularity of cooking shows, cooking classes, organic foods, wine, and culinary arts as a whole, "foodies" are flocking toward all things edible. More and more people want to learn, enjoy and have "out of the box" food experiences. So agents, don't miss the shrimp boat!
Despite
the current state of the world economy, many regions across the globe are finding
sources of new spending in wine tourism, a niche in the popular
culinary tourism trend. "Wine
is an integral part of cultures in many countries around the world, and it’s
imperative for businesses and destinations to understand wine tourism and its
potential for substantial economic impacts" says Erik Wolf, CEO and
president of the International Culinary Tourism Association (ICTA).
Travel Industry’s Only Certified Culinary Tourism Professional Program Launches
February 17th, 2009
In times like today when businesses have to fight hard for every customer, culinary tourism businesses and destinations need every bit of help to survive. An extra edge like certification in the industry’s fastest growing niche – culinary tourism – is a major asset. Today the International Culinary Tourism Association (ICTA) introduced its Certified Culinary Tourism Professional (CCTP) program for hospitality, tourism and foodservice professionals. Frugal consumers need to feel comfortable about spending money at their destinations. The ICTA’s Certified Culinary Tourism Professional program is comprehensive and gives a high level of credibility to the sales and marketing efforts of businesses and destinations.
Have Food? Will Travel Culinary travel equals luxury and lessons Roberta Roberti Travel Agent Magazine August 4, 2008
Snorkeling, surfing, shopping and clubbing all sound good, but some would happily exchange those activities for a glass of Syrah or Gewürztraminer and a plate of buttered organic baby peas. This is the trade-off of a travel trend known as culinary tourism.
An Olympic Guide to Food in Beijing PeterGreenberg.com June 27, 2008
Whether
you’re headed to China for the Olympics or beyond, one thing is for
sure … “authentic” Chinese food is a world away from the stuff you
probably get at the corner restaurant.
The
Beijing Olympics certainly conjure thoughts of remarkable athletic
feats, yet untold culinary feats await the visitors who will descend
upon Beijing this August. With more than 30,000 restaurants in the
metropolitan area, Beijing is an ideal but often overwhelming
destination for the culinary adventurer. What is the best way for
visitors to the Olympics to navigate their way through the culinary
riches? The International Culinary Tourism Association (ICTA) has some
suggestions to help. Erik Wolf, ICTA President & CEO, is available
for interviews should you want further information on Beijing's
culinary treasures or other culinary tourism destinations and trends.
BEIJING BASICS To
the Western palate, some of the culinary offerings in Beijing may seem
unexpected or unusual. If you’re the adventurous type, you might enjoy
sampling some of these delicacies.
Korea may not be first on your list of culinary
destinations to visit. China and Japan are always popular choices for
American and European travelers, as are Thailand and Bali (Indonesia).
Yet
Korea has some wonderful culinary delights and really, truly different
culinary experiences, that will delight Western culinary travelers.
Once you get past the barrage of Western chains in the Seoul airport
(if you arrive into Seoul), which you are unlikely to see much of after
you get outside the airport, you are cast out into a beautiful
countryside reminiscent of the Northwest coast of the United States.
Yet something is very different: the language. There is enough signage
in English so you can get around during your stay, but a pocket
electronic translator does come in handy. If you don’t speak much
English, then we suggest you bring a translation guide from your
language into English, if you cannot find one from your language into
Korean.
I was fortunate to be the guest of Mr William Jeong, a professor of tourism at Keimyung University in Daegu. Daegu is the 3rd
largest city in Korea. It reminded me of a very small San Francisco
with a modest range of mountains encircling the town. Daegu is quite
pretty, and of a manageable enough size that you can easily get around
on the subway or very affordable taxis. Mr Jeong is passionate about
culinary tourism and proud of his city of 2.5 million, which also has
the distinction of having the highest number of restaurants per capita
in Korea. In fact, Daegu is home to not one, not two, but three
separate dining districts. The districts are reminiscent of the Las
Vegas strip, but with various kinds of restaurants as far as the eye
can see in both directions.
In Korea,
dining is so much more than just about the food. First, there is the
ceremony of the meal. Upon entering a restaurant, you remove your shoes
and are shown to a table that rises just about ¼ meter off the floor.
You are giving a refreshing moist towlette, as you may have experienced
on an international flight. Then you place your order and an endless
array of foods adorn your table. The first night we went to a “tuna
shop”. Don’t let the simplistic name fool you. This was a type of
restaurant that serves only the highest grade tuna, along with all of
the accompaniments, including kim-chi, salads, noodles and egg soup.
Diners are given a very small bowl with a bit of salt in the bottom.
Then sesame oil is poured over the salt. My favorite Korean tradition
is to dip the meat (not just tuna, but wonderful Korean beef too) into
the salty sesame and quickly raise it to my lips. Be ready for the
wonderful medley of flavors that coat your tastebuds. At the moment,
Koreans favor Australian and local Korean beef, as opposed to American
beef. You may have heard about some of the riots in Seoul against the
import of American beef. It is a heated issue and one American visitors
are advised to avoid (you will be asked).
Chopsticks
are the utensil of choice here. However, Koreans, unlike other Asians,
also use long-stemmed spoons with their meals. Forks and knives are
uncommon, but the spoons are stored in a box with the chopsticks right
on the table. I was very grateful for the spoon, as I was not terribly
adept at the use of chopsticks when I arrived. But rest assured, a few
days in Korea will cure even the clumsiest of diners of the inability
to use chopsticks, as I found out by the end of my stay.
Korea
is known for its local wines, but not wines like we know in the West.
Plum wine is the most common, and other fruit wines exist as well. If
anyone has ever tried a fruit wine from the United States, you are used
to fruit wines of irregular quality probably also a bit thick and
syrupy. However, Korean fruit wines are fresh and refined, almost like
flavored sake, and a delicious accompaniment to your meal. I also tried
a ginger root wine, which I was told is a costly delicacy with curative
properties.
Koreans
appreciate beauty in their cuisine. Excitement grows at the table as
beautiful dishes are presented at the table in all their glorious
color. Fish
is sliced and stacked in neat little rows. Kimchi and other vegetables
are presented in small, manageable bowls. The bulgogi (typical Korean
meat dish) ingredients are stacked artfully high before they are cooked
right before you. Then the act of cooking at the table, with all the
wonderful smells and sights, heightens the overall culinary experience
even more.
Despite
the proliferation of sesame oil and red meat, Korean cuisine is healthy
by Western standards. Koreans eat much more fish than we do in the
West, and they also eat many, many more vegetables than does the
typical American. There is also something of a health tradition in
Korean food. Many of the recipes evolved over centuries of
experimentation. For example, one afternoon Mr Jeong took me to a
restaurant in Daegu known for its “healthy chicken soup”. The soup was
quite tasty and in addition to including the chicken bones (healthy
protection against a cold, as you may have heard), plenty of healthy
roots with curative properties are also are found in the soup. The
restaurant, whose name I cannot transliterate, is located in the
district where the herb/health stores are found. There is also a museum
of Korean medicine, which shows how herbs, roots, animal parts and even
minerals and metals, have been used over time to cure all kinds of
diseases. Unlike in the West, herbs in Korea are prescribed by doctors
and the locals know they work.
Mr
Jeong and his students were wonderful hosts. I left Korea with a strong
respect for, and appreciation of, Koreans and their cuisine. I’m
already planning my next trip (really, I am).
Visit louisiana.foodtrekker.com
to learn more about any of the culinary treats mentioned below, read
and write reviews on your favorite food establishments, or to plan your
own customized culinary itinerary in New Orleans or elsewhere in
Louisiana.
SYNOPSIS We
had the good fortune to visit New Orleans twice this year - once in
January and once again in April. You may notice an occasional
restaurant that has not yet reopened but the city is open for business
and visitors are coming back. Locals will say that the number of
tourists now is nothing like it used to be - probably a good thing
because it means more of the city for you to enjoy without competition
for space. Bourbon Street, the famed street of drink and more, is still
the place to pass the night away, although much of the jazz of
yesteryear has been replaced with rock and roll with limited appeal. We
eschew media coverage that talks about a storm-ravaged city. Yes, parts
of the city are being rebuilt, but the French Quarter and main tourist
areas are alive and well. The best gift we can give back to the city is
positive word of mouth so please come and enjoy the new New Orleans.
Perhaps
better than anything else, Louisiana is known for its Cajun and Creole
cuisines. There's no space here to go into detail about how they differ
and their interesting histories, but take our word for it, the dishes
are wonderful. We recommend: red beans and rice; a shrimp po-boy
(sandwich) with Cajun remoulade sauce; gumbo; crawfish etouffee; and
jambalaya among other local favorites. Try Mother's on Poydras for an
authentic selection of po-boys and other goodies. Their specialty is a
"debris" po-boy. Debris is roast beef topped with the roast beef
drippings from when the beef is roasted and used as a condiment on many
of Mother's sandwiches. If you like spicy, a staple around here is
Tabasco brand hot sauce. Be sure to apply liberally to everything you
eat. There are many kinds of hot sauces, which you will soon discover,
but Tabasco is the original. If you have time, make the effort to visit
the Tabasco visitor center on Avery Island (just over an hour away by
car).
Photo: The Quintessential New Orleans picnic lunch - muffuletta, Zapp's potato chips with extra Slap Ya Mama seasoning!
If
you like olives, try a muffuletta sandwich, which was invented in New
Orleans. It's a thick, fresh French roll filled with marinated green
olives, herbs, olive oil, capers, celery, minced carrots and
cauliflower atop layers of hearty Genoa salami and mortadella and/or
provolone cheese. Some muffulettas are made with more olives and others
are made with more vegetables, so you have to experiment to find who
makes the one you like best. Try Central Market grocery in the French
Quarter before you try any others because theirs is considered the
original and the standard by which others are measured.
Brennan's
is an institution in the city, but breakfast for two will set you back
about US$80 - before drinks! Palace Café, on the edge of the French
Quarter, offers a more affordable alternative and equally as tasty
dishes.
Palace is famous for its crabmeat
cheesecake - and with good reason. Try Beignets foster or the Cajun
Eggs Benedict - all tasty. You can try many of their best items as
appetizers, thereby saving strain on both your tummy and your wallet.
If
you like jazz, try dining in one of the cities restaurants that
features jazz while you dine. Such establishments are easy to find but
the Palm is a popular choice. Unfortunately, the sound of jazz no
longer echoes through Bourbon Street as it once did so if you want
jazz, you'll have to seek it out.
SWEET
If
you're like us, you want to try every food that New Orleans is famous
for - and that's a lot. Start the day with beignets and café au lait at
Café du Monde. While the staff may have changed after the hurricane,
the coffee and beignets offer the same flavors and are quite filing. Be
sure not to wear anything fancy as the powdered sugar gets all over
everything. Those with a sweet tooth will notice signs for pralines all
around the city. Authentic pralines are made with brown sugar, butter,
cream and pecans. If you are a purist, be sure to read the ingredients
before buying. Some pralines are made with artificial colors,
preservatives and high glucose corn syrup. For example, soft, chewy
pralines must be made with glucose syrup as well as sugar. If you like
soft, chewy pralines, try Southern Candymakers on Decatur Street in the
French Quarter. They also offer the widest variety of praline flavors
we've seen in the city.
New Orleans is
home of the cocktail. You'll find walk-up daiquiri bars everywhere in
the city. If you get outside the city, you'll even find drive-thru
daiquiri bars - a Louisiana anomaly. Hurricanes are a popular cocktail,
but try the Sazerac, also invented in New Orleans. A Sazerac is chilled
bourbon supplemented with flavors of various bitters and typically
preferred by men.
SOUVENIR
Of
course a box of pralines would always be welcome back home, but could
melt in your luggage on the return trip. A safer bet might be Slap Ya
Mama seasoning mix (pictured above) or a bottle of Arnaud's Cajun
remoulade, available everywhere throughout the city.
If
you want a more distinctive culinary souvenir, had over to New Orleans
Silversmiths off Toulouse St. They offer a wide variety of silver
culinary tools and kitchen accessories, such as cocktail shakers, salt
and pepper shakers, napkin rings, and so on. Non-US visitors should
come prepared to shop, as Louisiana has a tax-free shopping program for
international tourists.
Another great
way to fill your mind with wonderful memories is through a culinary
history tour. New Orleans Culinary History Tours will give you the
scoop on who did what when in this city's rich culinary history. If you
prefer to be driven, ask at your hotel for a guide and driver. Beware,
however, that many of the local cab drivers speak English as their
second language (French Creole being their first).
SUMMARY
If
for some strange reason you are not impressed with the food in this
culinarily rich city, remember, there is nothing a cocktail and a stick
of butter can't fix!
One interesting
thing we noticed is that people here tend to say "Have a good time"
rather than "Have a good day", perhaps an indicator of their propensity
to enjoy life. So prepare for a good time, for you will feast and drink
well in this historical and culturally fascinating American city.
Visit louisiana.foodtrekker.com
to learn more about any of the culinary treats mentioned above, read
and write reviews of your favorite food establishments, or to plan your
own customized culinary itinerary in New Orleans or elsewhere in
Louisiana.
Culinary Travel: Eat Like a Local, Even If You’re Not One Sarika Chawla Managing Editor PeterGreenberg.com
Open
up a menu, and you’ll often find a bevy of buzzwords surrounding the
culinary movement: local, sustainable, fresh, organic. As any savvy
traveler knows, you need to take buzzwords with a grain of salt (or
pepper, as the case may be).